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N°35
March
2006
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 La
Lettre de l'Institut des Sciences et des Techniques de l'Equipement
et de l'Environnement pour le Développement.
Editorial
Responsible tourism : mobilizing know-how
As there are soon to be 760 million tourists, and
one billion by 2010, tourism is considered to be
one of the world’s largest “industries”. France is
the country in the world which receives the most of this
huge and varied movement of people. It offers tourists a
wealth of cultural, heritage and landscape resources and
possesses good infrastructure. It also has exceptional
know-how which has helped to build French tourism
supply.
But paradoxically, our tourism engineering has little
presence at international level.
This is what prompted me to ask ISTED, as a result of its
expertise in the area of transport, planning and publicprivate
partnerships, to lead a multidisciplinary working
group.
This group brought together representatives of the
tourism engineering professions, but also those of
transport, regional planning, infrastructure, local
development, architecture and urban planning. Its aim
was to develop an enriched and extended offer which is
able to provide “turnkey” solutions and that can be
promoted at international level.
The working group’s activities come under the
international strategic policies of the Tourism Directorate
which aim to better position our operators with regard
to the European Commission and multilateral financiers.
A booklet setting out the recommendations of the
working group is soon to be published and disseminated
to all our services abroad, embassies and economic
missions, and to the relevant donors.
To assist the greater presence of French tourism
engineering in the world, the Tourism Directorate, in
partnership with ODIT-France, will attempt to encourage
the mobilization of the private sector; attend to the
promotion of its know-how; encourage French
engineering to engage in a strategy of alliance with
peripheral professions, giving access to networks of
consultants and clients.
Frédéric PIERRET,
Director of Tourism,
Ministry of Transport, Public Works, Tourism and the Sea
Contents
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Responsible tourism : mobilizing know-how
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Feature:
Promoting French
know-how in the area
of tourism
engineering at
international level
France, which is the
world’s principal
tourist destination,
benefits from a range
of resources– history,
heritage, culture,
gastronomy, natural
sites, etc.
However, at
international level, its
tourism engineering
does not have the
presence that it
merits. It is for this
reason that the
Tourism Directorate
decided to develop a
multi-expertise
comprehensive offer.
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Contact
Anne BARON
Head of Communication Departement
La Grande Arche, Paroi Nord
92055 Paris La Défense Cedex
Tél. : 33 (0)1 40 81 24 06
Fax : 33 (0)1 40 81 23 31
Mél. : anne.baron@i-carre.net
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